Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
- So what does omnichannel actually mean for Medical Affairs?
- Examples of evidence and data-based healthcare communications
- Right message, right place, right audience
Speaker
James Turnbull
Senior Vice President, Omnichannel & Digital
OPEN Health
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
Speakers
Christina Hoffman
Global Head, Medscape Medical Affairs
Medscape Medical Affairs
Alessandro Pontes-Arruda
Vice-President, U.S. Medical Head Cardiovascular and Established Products
Sanofi
Gokhan Tanju
Executive Director, Business Intelligence
Medscape Medical Affairs
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
Speaker
Luke Rogers
Senior Director, Business Partnerships
Within3
Presentation
Related topics:
MedTech, Diagnostics, Medical Affairs & Stakeholder Engagement
Availability: FREE
Speaker
Eric Noehrenberg
President
NIPC
Presentation
Related topics:
MedTech, Diagnostics, Medical Affairs & Stakeholder Engagement
Availability: FREE
Speaker
Luke Rogers
Senior Director, Business Partnerships
Within3
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Oncology
Availability: FREE
Innovation in an already crowded oncology space has created a challenge for medical affairs. The proliferation of compounds in development has reinforced the need to accurately identify strategic opportunities, address the scientific need of experts, while continuously demonstrating value. To achieve these goals, medical leaders must develop clear, comprehensive insights. With an immense amount of data at their disposal, medical affairs must develop novel approaches to leverage this information to inform targeted decisions and investments.
Speaker
Robert Groebel
Vice President - Global Medical Strategy
Monocl
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Oncology
Availability: FREE
Speaker
Luke Rogers
Senior Director, Business Partnerships
Within3
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
- Insights and feedback from HCPs on 2020 virtual activities
- Recommendations for impactful virtual engagements in 2021
- How to effectively have peer-to-peer conversations virtually
Speaker
Gemma Allen
Head of Digital Communications
Open Health
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
Speaker
Luke Rogers
Senior Director, Business Partnerships
Within3
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement
Availability: FREE
- How KOL-expertise can be accessed to curate and publish high quality content for a variety of target audiences
- Possibilities of engaging different types of KOLs to fill knowledge gaps via medical communications.
- Values and benefits of co-operating with medical publishing professionals when involving and/or addressing KOLs.
Speakers
Joachim Flickinger
Head of Clinical & Patient Markets
Karger Publishers, Switzerland
Iola Gulijew
Strategic Competence Lead, Industry & Society Services
Karger Publishers, Switzerland
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
Within3 offers a virtual engagement platform that gives stakeholders the freedom to communicate anytime, anywhere, on any device
Speaker
Luke Rogers
Senior Director, Business Partnerships
Within3
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
Speaker
Luke Rogers
Senior Director, Business Partnerships
Within3
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Medical Science Liaison
Availability: FREE
Speaker
Helen Kane
Founder & Managing Director
ONE MSL, UK
Presentation
Related topics:
Market Access & HEOR, Medical Affairs & Stakeholder Engagement, Clinical
Availability: FREE
Speaker
Sergio Diaz
Patient-Centred Outcomes Consultant
OPEN VIE
Presentation
Related topics:
Market Access & HEOR, Medical Affairs & Stakeholder Engagement, Clinical
Availability: FREE
Speaker
Amanda Pulfer
Strategic Director
OPEN VIE
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Real-World Evidence & Late-Phase Research
Availability: FREE
- Leading insights on the role of RWE in regulatory decision-making
- Lessons from inside the FDA's RCT-DUPLICATE demonstration
- Implications for Medical Affairs planning and key decision makers
Speaker
Jeremy Rassen
President and Chief Science Officer
Aetion, USA
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Capabilities & Effectiveness
Availability: FREE
Speaker
Tessa Pugh
CEO
PharmaReview, UK
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Capabilities & Effectiveness
Availability: FREE
Speakers
William Soliman
President & CEO
Accreditation Council for Medical Affairs
Eric Bouilloux
Associate VP, Scientific Affairs - Operations
Accord Healthcare, UK
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
- Identify the logistical and resource barriers to domestic and global stakeholder engagement & insight retention
- Learn about innovative communication solutions that leading organizations utilize to overcome these challenges and drive value-added insight development.
- Discuss how to use these solutions to deliver improved engagement outcomes while maintaining regulatory compliance
Speaker
Andy Bowman
Managing Director
Within3
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Capabilities & Effectiveness
Availability: FREE
Speaker
Jessica Ingram
Managing Director
OPEN Health Medical Communications
Presentation
Related topics:
Availability: FREE
- Addressees & Purposes
- Challenges in compiling the right data
- Current solutions and suitable data sources
- Outlook to the future: a new claims data treasure through the digital care act?
Speaker
Michael Weisser
CEO
AIM Gmbh (Assessment-in-Medicine)
Presentation
Related topics:
Availability: FREE
The principles of market access differ greatly from traditional 4 P product price place promotion Marketing. The winning combination of clear demonstration of Patient, Provider Payer and Product benefits (Optimizing price but maximising the availability to patients who need the technology most) to HTA’s leads to faster adoption meaning patients receive great technologies sooner.
Speaker
Michael Branagan-Harris
CEO
Device Access UK
Presentation
Related topics:
Availability: FREE
- Identifying decision-makers’ needs
- Assessing the relevant data to support claims
- Building a concrete value story
- Next steps: Teams, not tools, demonstrate value
Speaker
Richard Charter
Director Value-Based Healthcare
ValueConnected
Presentation
Related topics:
Availability: FREE
While evidence requirements have changed under the new European framework for CE arking, the movement towards pan-European Health Technology Assessment also has gained traction, prompting greater conformity of HTA evidence requirements and "transplantation" of evidence reviews across geographies within the European Union. Companies can expect CE Mark requirements to be more aligned with the demands of HTA bodies for reimbursement, but the challenges for medical device firms are greater, as local HTA bodies may be commissioned to implement assessments that have a pan-European impact.
Speaker
Stephen Hull
Principal and Founder
Hull Associates, USA
Presentation
Related topics:
MedTech, Market Access & HEOR, Commercial
Availability: FREE
Value Based Healthcare requires a new way of thinking. It requires fluently navigating clinical outcomes and economic costing. This presentation will cover WHY VBHC is necessary, HOW Value based procurement enables VBHC, WHO needs to be involved in the collaborative dialogue, and WHAT the role of VBAPs are in overcoming clinical and economic uncertainty to drive medtech adoption.
Speaker
Ernesto M. Nogueira
CEO and Founder
ValueConnected
Presentation
Related topics:
MedTech, Commercial, Digital & Technology
Availability: FREE
- Understand how to turn the C-Suite into digital advocates
- Experience how the first movers in medtech have proven digital technology ROI
- See how you can use your digital investments to enable better customer experiences for payers and HCPs
- Explore how digital technology supports a key account strategy
- Learn how to get it right: start small and scale fast
Speaker
Nicolai Nygaard Worsøe
Client Director
Agnitio
Presentation
Related topics:
MedTech, Commercial
Availability: FREE
- ‘The milkman model’ evolution(?) in the MedTech industry
- Fundamental barriers to commercial model innovation in the MedTech industry
- The role of customer insights in breaking the evolution barriers
- Key learnings for the MedTech industry
Speakers
Sumit Mehta
Managing Director
Cetas Healthcare Insights, Netherlands
Jami Krueger
Global Insights Director
Align Technology
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Real-World Evidence & Late-Phase Research, Clinical
Availability: FREE
- Meeting the needs of health system stakeholders demanding both clinical and real-world evidence to inform decisions regarding product use and reimbursement
- Case study: The benefits of a Biopharmaceutical Acceleration Model approach to product development and commercialization, involving comprehensive evidence development to meet clinical, regulatory, and commercial needs
Speaker
Mike D’Ambrosio
Senior Project Director, Real World & Late Phase
Syneos Health, UK
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
- Identify the logistical and resource barriers to domestic and global KOL engagement
- Which solutions can enable Pharma & MedTech to better engage & generate valuable insights from KOLs & External Experts
- Improving KOL engagement outcomes while maintaining regulatory compliance
Speakers
Pauline De Mari
Vaccines Innovative Medical Engagement Lead
Sanofi
Andy Bowman
Managing Director
Within3
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement
Availability: FREE
Speaker
Louise Picken
Senior Scientific Director
Complete HealthVizion
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Capabilities & Effectiveness
Availability: FREE
- Evolution in the strategic role of Medical Affairs
- Insight management as a core capability
- Optimising the sourcing and use of insights
Speaker
Helen Blomfield
Consultant
Kinapse (A Syneos Company)
Presentation
Related topics:
Medical Affairs & Stakeholder Engagement, Real-World Evidence & Late-Phase Research, Commercial
Availability: FREE
- How can Medical Affairs lead the charge to develop an organizationally-aligned narrative and drive scientific positioning within the medical landscape?
- How do we ensure cross-functional alignment on holistic evidence generation from (early) clinical development to post-approval lifecycle management?
- How do we ensure all Medical Affairs activities are clearly driving value?
Speaker
Timo Schwemer
Director, Consulting
Syneos Health
Presentation
Related topics:
Pharmaceutical/Biotech, Medical Affairs & Stakeholder Engagement, Global (non-specific)
Availability: FREE
- Identify the logistical and resource barriers to domestic and global stakeholder engagement & insight retention
- Learn about innovative communication solutions that leading organizations utilize to overcome these challenges and drive value-added insight development.
- Discuss how to use these solutions to deliver improved engagement outcomes while maintaining regulatory compliance
Speaker
Amy Pinelli
Regional Vice President, Business Partnerships
Within3
Presentation
Related topics:
Pharmaceutical/Biotech, Medical Affairs & Stakeholder Engagement, Global (non-specific)
Availability: FREE
As the life sciences industry shifts its understanding of customers to help meet organizational goals, account management can help power strategic partnerships in an increasingly complex healthcare landscape. The session audience will learn:
- Key developmental stages of a multi-dimensional account management model, the specific value drivers in each stage, and how to effectively leverage current and emerging data
- How to build a strategic key account management (KAM) program that enables effective planning, visualization, and execution across accounts and teams
- How to leverage data to drive collaboration among stakeholders.
Speaker
Robert Groebel
Vice President - Global Medical/KAM Strategy
Veeva Systems
Presentation
Related topics:
Pharmaceutical/Biotech, Medical Affairs & Stakeholder Engagement, Real-World Evidence & Late-Phase Research, Global (non-specific)
Availability: FREE
- Historically, product development has largely been disengaged from commercialization
- However, in the current environment, health system stakeholders demand both clinical and real-world evidence to inform decisions regarding product use and reimbursement
- This presentation will describe and illustrate with a case study the benefits of a Biopharmaceutical Acceleration Model approach to product development and commercialization, involving comprehensive evidence development to meet clinical, regulatory, and commercial needs
Speaker
David Thompson
Senior Vice President Real World and Late Phase
Syneos Health
Presentation
Related topics:
Pharmaceutical/Biotech, Nordic, Market Access & HEOR, Real-World Evidence & Late-Phase Research
Availability: FREE
Speaker
Thomas Fast
Project Manager & RWE Expert
Institute of Applied Economics & Health Research (ApHER)
Presentation
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Availability: FREE
- Target Audience
- Why this course?
- Why is sales a life skill?
- Course Outcomes
- What will you achieve?
Speakers
Geoff Cable
CEO & co-Founder
NextLevel Life Sciences
Luke Rogers
CEO & co-Founder
NextLevel Life Sciences
Presentation
Related topics:
MedTech, Commercial, Regulations & Ethics
Availability: FREE
- Beyond Marketing: Getting to the right product claims and getting the product claims right.
- Beyond MDR: How to turn novel regulatory requirements into differentiating opportunities?
- Beyond Product Launch: Clinical vs. economic claims? The right choices for effective Market Access.
Speaker
Claus Schaffrath
Managing Director, MD squared
Consultant, Cetas Healthcare
The Netherlands
Presentation
Related topics:
MedTech, Commercial, Digital & Technology, Capabilities & Effectiveness
Availability: FREE
Industry consolidation, competition and product innovation are driving the medical device industry to constantly evolve if they are to keep up with market and patient needs. This poses a great challenge, but also a great opportunity, to learning and enablement leaders who strive to successfully support sales, medical affairs and distribution partners to develop strong customer relationships and deliver the best technology solutions for the end patient or consumer. In this talk, you will learn:
- How learning leaders are driving behaviour change that improves job performance
- New ways to scale and measure the impact of enablement initiatives on commercial goals
- Case studies of how medical device providers and other leading enterprises are achieving commercial agility
- How to apply best practice microlearning to commercial, medical affairs and channel enablement
Speaker
Michael Connolly
Enterprise Account Director, EMEA
Qstream, UK
Presentation
Related topics:
MedTech, Commercial, Digital & Technology
Availability: FREE
- Experience how the first movers in medtech have proven digital technology ROI
- See how you can use your digital investments to enable better customer experiences for payers and HCPs
- Explore how digital technology supports a key account strategy
- Learn how to get it right: start small and scale fast
- Get C-level backing by showing measurable results
Speaker
Luis Rodriguez
Global Client Director
Agnitio, Denmark
Presentation
Related topics:
MedTech, Commercial, Capabilities & Effectiveness
Availability: FREE
- Overview of ‘Solutions’ offerings
- Performance of integrated health solutions so far
- Industry-wide learnings and future trends
- Common Pit-falls and Challenges
- Overcoming the challenges in implementing ‘solutions’ strategy
Speakers
Sumit Mehta
Managing Director
Cetas Healthcare Insights, Netherlands
Dushyant Gupta
Senior Client Engagement Director
Cetas Healthcare Insights, USA
Presentation
Related topics:
Pharmaceutical/Biotech, Medical Affairs & Stakeholder Engagement
Availability: FREE
Speakers
Ian Greenway
Medical Affairs Director
Complete HealthVizion, UK
Charlotte Moseley
Global Head
Complete HealthVizion, UK
Presentation
Related topics:
Pharmaceutical/Biotech, Medical Affairs & Stakeholder Engagement, Capabilities & Effectiveness
Availability: FREE
Speaker
Gavin Kenny
Account Director
OPEN Health Medical Communications, UK
Presentation
Related topics:
Pharmaceutical/Biotech, Medical Affairs & Stakeholder Engagement, Real-World Evidence & Late-Phase Research
Availability: FREE
Speaker
Angela Rylands
Principal Consultant Patient Centred Outcomes
Open Health, UK
Presentation
Related topics:
Pharmaceutical/Biotech, Medical Affairs & Stakeholder Engagement, Real-World Evidence & Late-Phase Research
Availability: FREE
- Historically, product development has largely been disengaged from commercialization
- However, in the current environment, health system stakeholders demand both clinical and real-world evidence to inform decisions regarding product use and reimbursement
- This presentation will describe and illustrate with a case study the benefits of a Biopharmaceutical Acceleration Model approach to product development and commercialization, involving comprehensive evidence development to meet clinical, regulatory, and commercial needs
Speaker
Erwin De Cock
Principal, Real-World & Late Phase
Syneos Health
Presentation
Related topics:
Pharmaceutical/Biotech, Medical Affairs & Stakeholder Engagement, Capabilities & Effectiveness
Availability: FREE
- Decision-making to create simplicity
- Implementation of strategic frameworks
- Organizational culture and performance in Medical Affairs
Speaker
Gemma Pfister
Executive
Vynamic, UK
Presentation
Related topics:
Pharmaceutical/Biotech, Medical Affairs & Stakeholder Engagement
Availability: FREE
Case Study: How outsourcing can unburden your team to focus on value-adding relationships
Speaker
Tessa Pugh
Director
PharmaReview, UK
Presentation
Related topics:
Pharmaceutical/Biotech, Medical Affairs & Stakeholder Engagement, Digital & Technology
Availability: FREE
- Identify the logistical and resource barriers to domestic and global stakeholder engagement
- Learn about innovative communication solutions that leading organizations utilize to overcome these challenges
- Discuss how to use these solutions to deliver improved engagement outcomes while maintaining regulatory compliance
Speaker
Peter Gannon
Senior Vice President, Business Partnerships
Within3
Presentation
Related topics:
Discovery & R&D Innovation, Digital & Technology
Availability: FREE
The biopharma industry continues to face challenges this year, with projected returns on investment in R&D at the lowest levels since our analysis began in 2010. However, there are opportunities to reverse this trend, which will require new ways of working and a complete digital transformation to unlock R&D productivity and deliver the next generation of scientific breakthroughs.
Speaker
Mark Steedman
Research Manager
Deloitte UK Centre for Health Solutions
Presentation
Related topics:
IT & Big Data
Availability: FREE
- Cloud genomic data sets are approaching a total of 250 Petabytes representing an unprecedented resource for research and clinical applications
- Extreme-scale cloud-based compute and tools are required to federate and utilize the emerging global resource, conforming to localized compliance requirements
- A rapid evolution in data resource architecture and applicable tools is required, with an important role to be played by Artificial Intelligence
Speaker
Richard Daly
CEO
DNAnexus, Inc., USA