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The best buyer experience wins - How to use digital to leave a mark with the empowered buyer

Related topics: MedTech, Commercial, Digital & Technology

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Overview
  • Empowered buyer teams force Marketing & Sales to step up their game
  • Marketing can support sales teams to become more solution-centric
  • Sales teams can go beyond the expected and impact the modern day buyer
  • Ceterix, bioMérieux and ARGEN use sales enablement technology to step change Marketing and Sales alignment and grow sales productivity.
Speaker

Orhan Dayioglu
Sales Transformation Leader
Showpad, Germany

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REMINDER

This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.

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