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Successful marketing claims in current regulatory environment
Overview
- Current and future regulatory environment
- How is the industry geared to address these changes?
- What are the constructs of an ideal marketing claims strategy?
- What are the gold standard practices for marketing claims?
- How to deal with unsuccessful claims?
Speakers
Sumit Mehta
Managing Director
Cetas Healthcare Insights, Singapore
Claus Schaffrath
Consultant & Founder
Cetas Healthcare & MD squared, The Netherlands
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REMINDER
This is the presenters’ personal opinion and does not necessarily represent true facts, the official views or policy of their organisation, nor the views of Evidence Life Science.
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