This is a unique, training course specifically tailored towards medical affairs and MSL professionals, who are motivated to engage KOLs and external stakeholders, influence colleagues, overcome objections and better articulate the true value of their ideas and solutions.

5 powerful soft skills medical affairs professionals will learn:

  1. How to ask more effective questions to understand what a KOL really needs & generate actionable insights

  2. How to make an impact in cross-functional teams, be listened to and demonstrate your value

  3. Less is more: How to present the value of your idea or solution in as few powerful words as possible

  4. Objection handling: What to do when a KOL or colleague says “no”, “maybe” or worse: “send me information and I’ll get back to you!”

  5. How to build “rapport” and become more engaging so the KOL wants to spend their valuable time with you.


Introduction to Persuasion & Influence Skills for medical affairs: How can they help you improve effectiveness every day?

Event Structure

Event Overview

Who is your trainer?

Geoff Cable                               
CEO & co-Founder                         
NextLevel Life Sciences

"I believe that in this digital age, strong interpersonal skills are more important than ever"


Day 1 - 23rd February, 2021


Day 2 - 24th February, 2021


Day 3 - 25th February, 2021

Geoff is an experts in soft skills, negotiation, business development, management & entrepreneurship. He has a strong track record of growing his successful company organically, through powerful interpersonal skills. Geoff is an Australian and also co-CEO and co-founder of NextLevel Life Sciences, a leading event organiser and business intelligence provider for the Biopharma and Medtech industries. Over the last 13 years, Geoff has developed, promoted and delivered hundreds of industry conferences, focused on cutting-edge or critical themes. These have involved thousands of senior-level attendees from all the major pharma, medtech, biotech and diagnostics companies, as well as a broad range of service providers and key industry stakeholders. NextLevel Life Sciences has a strong value proposition, an effective process, but especially a customer-centric influence philosophy.


"I’ve heard very positive feedback already from my team and some of them did even implement some of the learnings straight away with a positive outcome! Really great.”

Tom P.

Head of Medical Affairs & Patient Advocacy

Ultragenyx Europe

Elie A.

"I do appreciate the training that was provided and got to learn a lot. The teaching/learning material is very clear and easy to understand"

Medical Science Liaison



Sylvia E.

“Well presented, very lively and interesting in general, with good examples”

Senior Clinical Research Scientist

Eli Lilly

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