5 REASONS TO ATTEND:

  1. Understand if an omnichannel strategy can and should be ethically implemented in medical affairs
  2. Appreciate the potential effectiveness of omnichannel in areas like insight generation, stakeholder engagement, education and value
  3. Learn from real-life case studies and explore a multitude of omnichannel options and potential approaches
  4. It’s not all about technology: Understand what internal procedures, processes, practices and culture can best-enable omnichannel effectiveness
  5. Learn what digital technologies are enabling medical affairs to offer more stakeholder value through fresh channels, insights and communication

Speakers List

INDUSTRY EXPERTS

Innovation Catalyst 
Roche 

Vice President, Head of Customer Facing Medical – Emerging Markets
Viatris

Senior Director, Medical Affairs and Professional Education
Edwards

(TBC)

Medical Affairs Director Capabilities Development & Digital Excellence 
Viatris

(TBC)

Director, Medical Capabilities
Bristol Myers Squibb

 

Global Medical Communications Manager
Amgen

Event Structure

Event Overview

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