4 Reasons to attend (online):

1. Understand how to develop the KOL-centric organization in order to achieve patient-centricity

2. Benchmark with leading experts on KOL engagement, communication, collaboration and insight generation

3. Appreciate KOL engagement from the strategic vs tactical approaches to add-more value to external expert relationships

4. Learn how advanced technologies are enabling medical affairs to offer more stakeholder value through fresh insights and communication

 

Speakers List

PHARMA INDUSTRY

Vice-President, Internal Medicine Field Medical Director Group 
Pfizer

 

Franchise Head, US Oncology Medical Affairs
AstraZeneca

Associate Director Global Field Medical Excellence & HCP Exchange 
Merck Healthcare 

Director Global Field Medical Excellence & HCP Exchange 
Merck Healthcare

 

Head of Field Medical Affairs Region North-West Europe 
Novo Nordisk

 

EMEA Medical Lead for Hematology Outcomes Network Europe 
Janssen 

 

Independent Pharmaceutical Physician


 

EXTERNAL STAKEHOLDER

Patient Advocate
Board of the American Society of Breast Surgeons 

 

EXPERIENCED SOLUTION PROVIDERS

Vice President - Global Medical Strategy
Monocl

Senior Director, Business Partnerships
Within3

    

Head of Clinical & Patient Markets
Karger Publishers, Switzerland

Global Head, Medscape Medical Affairs
Medscape Medical Affairs

Event Structure

Event Overview

DEVELOPING A NEXT GENERATION KOL-CENTRIC ORGANISATION

Day 1 - 16th November, 2021

ACHIEVING KOL INSIGHTS & VALUE IN PRACTICE

Day 2 - 17th November, 2021

Event Partner

Related Videos

Presentation

Positively challenging: A new mindset for HCP engagement in Medical Affairs

Related topics: Medical Affairs & Stakeholder Engagement, Capabilities & Effectiveness
Availability: FREE
  • How can medical affairs navigate the challenges of rapidly changing internal and external landscapes?
  • What value can medical affairs deliver with a new mindset?
  • How can we empower teams to drive impactful engagement with the healthcare community?
Speakers

Jessica Ingram

Senior Vice President, Learning & Development
OPEN Health Medical Communications

Sophie Officer-Thorley

Senior Account Manager - Learning and Development
OPEN Health Medical Communications

Presentation

Market assessment to fuel actionable insights for medical affairs

Related topics: Medical Affairs & Stakeholder Engagement, Capabilities & Effectiveness
Availability: FREE

The remit for Medical Affairs is extensive with a key objective of gathering actionable insights into clinician behaviour to identify practice and prescription patterns—and the rationales behind physician choices.  Join us to learn more about closing knowledge gaps to maximize the impact of your medical activities.

Speaker

Christina Hoffman

Global Head, Medscape Medical Affairs
Medscape Medical Affairs

View Agenda or Register